Cold Calls- Reputation Management...

#1
So, I have been developing my own personal script and method for my foot-in-the-door technique. I use Yelp to find local restaurants and hotels that either aren't listed or haven't claimed their Yelp Biz page yet. Got some leads...working on things.

Once I get them signed up for ORM, I can then up-sell to mobile marketing, adwords or YouTube video campaigns, among other services.

I think that the emotional quotient of a bad reputation and reviews is very powerful. Besides, SEO is just too damn complicated.

Does anyone have a good script, or method to getting the sales?

If you want to add anything about cold-calling for offline services, or more specifically, Rep management, please add something of value.

I know my posts are low, but I'm not going to waste space and time with useless drivel to get my count up. You do the same.

I will be posting my script soon...still needs some refining.
 
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SWIFFJUSTUS

⓿The Mad Methodologist⓿⎠
Elite VIP Member
#2
Yes my friend Yelp is a very nice site/tool for what you are doing here,Plus it Ranks really well with little or no Effort, as you Mentioned about S-E-O, Which Is not Really That complicated in it's essence It's Just Google can be a Bunch of Greedy Jerks who keep flipping the so called rules that govern SEO Because they want The whole Internet To Say "I give Up"(Which a Bunch Do) and start Using Adwords which only About 10% Of Folks Really Get or will Ever Get down to a Financially viable Marketing solution.
That said,I will chime in a bit later after I get a Bit Of rest but Take a Look at this In the MeanTime(If you already Haven't.....
Of course the Cutomers Don't have to know ALL THE DETAILS!
http://www.moneymakerdiscussion.com...ree-value-108-cool-mobile-site-converter.html
 
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#3
I'll take a look at it. Thanks. Yelp reviews can really damage or power-up a business. But the big tool in my arsenal is a online review portal. Filter out the bad reviews, get the good ones posted online. It's much harder to get people to leave good reviews than bad ones.
 

SWIFFJUSTUS

⓿The Mad Methodologist⓿⎠
Elite VIP Member
#4
I'll take a look at it. Thanks. Yelp reviews can really damage or power-up a business. But the big tool in my arsenal is a online review portal. Filter out the bad reviews, get the good ones posted online. It's much harder to get people to leave good reviews than bad ones.
@But the big tool in my arsenal is a online review portal.

Targeted Gaming Traffic (Forums)+Real Knowledgeable Gaming Related Networking..Talking and Posting about (Early Releases,Tools, Key's,etc.. + Reviews For Hire(Once you've established your Authority) = Retirement Type Money
Money- lol... Just ask My Comarade Smeltz!

He'll probably chime in here in a Moment - lol

Sorry didn't mean to go off subject here!
 
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Smeltzer

The World is Mine
Very Active Members
#5
@But the big tool in my arsenal is a online review portal.

Targeted Gaming Traffic (Forums)+Real Knowledgeable Gaming Related Networking..Talking and Posting about (Early Releases,Tools, Key's,etc.. + Reviews For Hire(Once you've established your Authority) = Retirement Type Money
Money- lol... Just ask My Comarade Smeltz!

He'll probably chime in here in a Moment - lol

Sorry didn't mean to go off subject here!
I know guys who do not really do shit but play games making 25k or more a month. All they do is create youtube videos of them playing on a daily basis. However these guys have no marketing knowledge. They are gamers.They just do what they love.

You can make more. I think one release I pulled 5k a day for a week before I just got tired. All said and done look at some of the clickbank guides on clickbank. I do not personally know those guys but when a release comes out I can almost guarantee they are banking about 10-20k per day minimum well some of the best sellers are anyway.

Fact is the gaming niche is one of those niches no matter how the economy is doing it will do just fine. Good niche to get into. A lot of work. If you want a real business. If you are not scared of work and I mean HARD work then this is the niche to get into without a doubt.
 

SWIFFJUSTUS

⓿The Mad Methodologist⓿⎠
Elite VIP Member
#6
Thanks Smeltzer.....And There You have it From one of the foremost Authorities on the subject!
Again didn't mean to hijack your thread but I've just started doing some things in this Niche and the Early results are Really promising.
You seem to Have that A
Type Networking Personality that would be a Good fit for
this Niche Is why I suggested this to you, wasn't just going off course for No reason.
Kinda have a Nose for these Pairing of things.
Plus it's always good to have options..

Some Sources:......


http://www.moneymakerdiscussion.com...-online/71621-all-one-making-money-games.html


http://www.moneymakerdiscussion.com...ros/78158-gaming-blog-update-2013-beyond.html

....And Your Reputation Management
Thread Back- lol
Which I will Now look into a Bit Closer!
 
#7
I have a few gaming websites through Amazon. But that isn't my goal right now. I'm tired of working for commissions. I want a real business that pays real money. I am not afraid to talk to people or have meetings. I just need to get a few clients and I know I can do the work. Does anyone have an opinion on Cold-calling VS. Direct mail?
 

outbackjoe

Make Money Online
Very Active Members
#8
i don't know about cold calling working that well, but if you have the gift of the gab and pick the right time to approach businesses it can work but busines people are a bit wary of sales people turning up at their doorstep to sell something, they are generally time poor.

i have found referrals from business people that i know works better and then you ask them if they know anyone else interested. Also, Chamber of Commerce/ Better Business Bureaus may allow you to do presentations at meetings/ breakfast get togethers - give them the bones of what you are selling and then network afterwards to try and setup meetings with clients. if your presentation was well done in a non salesy manner you should get some bites.

i have read a similar method to your original post elsewhere of splitting the good and bad reviews and sending the feedback straight to the business owner so they can respond asap and try and fix the problem. you charge them a monthly fee to "manage" the whole process.

there was also a method of sending info packs with 'dice' or something which makes the Envelope thicker than normal so it sparks some attention when received in the mail - at the end of the day you will still need to call the business owner to check they got the info.

another method was calling the business when they were shut and offering info or advice about their website for example so the next day the owner listened to the message and hopefully they call you back for more info

i guess you do what you need to get the business's attention and give them some freebie info until they realise you know what u are talking about and then you can make some coin.

sorry if this was not new to you and i rambled a bit
 
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#9
SEO is not that much complicated... it is used for getting a site to rank better in search engines using techniques that are both technical and marketing oriented. Some SEO is performed onsite, other aspects are performed offsite. some of the most effective SEO techniques for online reputation managements are
Guest Blogging
Press Release
Forums Posting
Content Sharing through Social sites.
 
#10
Cold calling is challenging, but still profitable. The good old days of being able to call a company and speak to a decision maker easily are long gone. I personally prefer direct mail for a number of reasons, but it depends on your strategy. I would suggest building a website that focuses on driving visitors toward the services you provide. Focus all of your services on driving sales for local business, and include the Yelp idea as part of the marketing. Send out a well written direct mail campaign driving local businesses to your website. Provide them with a form to capture their information, and a number to call you directly. The post office has programs available for mailing individual pieces for as little as 17 cents per piece of mail. If you develop a strong sales pitch you could simply walk in the front door of every business located near you and sell them on the benefits of a positive reputation etc... Think of it this way. If you were a small business owner such as a restaurant, what concerns or problems would need solved? Focus on solving those problems for these companies and money will flow into your pockets. Make the complex subject of internet marketing super simple and understandable to a cook or mechanic and go sell them on that value.