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If you are in the business of marketing online services to offline small businesses, here are a few of the major components to get a website to rank well: Keyword optimization – Websites that do the research and optimize their web-pages to rank high for precise terms or phrases, will...

Zipcast Meetings is a great add-on to Slideshare that allows you to launch an online presentation using any slides you've uploaded to Slideshare. No downloads, no browser or non Mac issues, instant online presentation - this should be huge for offliners who want to make simple review...

As many of you know, I run a small consulting business. One of the greatest problems, or better put, time wasters for me was to keep all of my information at my finger tips to run my day to day activities. I found a resource that I've been using for the last few months and have found it to be...

We use mobile marketing campaigns for local business niches that that generally have consumable products, but only as an add-on product after getting the client. Local Mobile Monopoly is a relatively good course, but in my opinion, needs to be updated because the technology is growing rapidly...

@neford... yes there's plenty of info on that here at the forum. Just do a search for mobile marketing and you'll have plenty to choose from. They are super-easy to put together for the right client. Once you have a winning campaign, the client will keep coming back for more. Good luck!

It is true that small businesses are starting to "get it"... AND there will always be competition. First I encourage you not to get caught up in thinking that ALL businesses have sms marketing in place... it's only the ones you've happened to run across. I am willing to bet that if you had a...

What kind of service business are you trying to promote? And can you define who your ideal client is?

Care to elaborate? What kind of business do you have and how did you go paperless (for the most part)? Thanks...

LOL angelas111... I know what you mean because it sure can seem that way at times. Actually it's good to know how to deal with certain personality types and you can do it without kissing butt while making a great living. The fun part is when you win them over because these turn out to be the...

Unfortunately, there are many, many ways to get offline clients. There really is no "best way" to accomplish this. It depends what your personal strengths are, what products or services you intend to sell and how you are going to fulfill your contract (either by doing it yourself or...

That depends on a lot of factors and how you look at the profit margins. For example, I'd gladly lose money upfront, if I can get all the backend. Say for example, you mail out 60,000 and it cost you $60,000 to mail out a well written sales letter. And without getting into the details, let's...

First off xpress... $12,000 is nothing to sneeze at. I'd take that any day of the week, wouldn't you? Secondly, it's 60,000 different mailing lists we're talking about here, not 60,000 total on one individual list. However, using your numbers and applying it to my business (which is selling...

@xpress... That's a great question. I think you should probably start a new post and ask the question again. I use it strictly for marketing a small local business that have customers that frequent their shops. I really don't know if it would work in other countries. You might also try PM'ing...

@Charles... Excellent suggestions. I'll be looking into the Digital Signature aspect, which is something that I have completely forgot about and is important to document when having a customer sign agreements. Thanks for the help and best of success to you in 2011!

I know there's a ton of list brokers and list companies out there, and quite frankly, I probably used most of them over the past 20 years. But the one I like the best right now is "Mailing List Finder." I can search over 60,000 mailing lists based on my criteria to come up with just the right...

Wanted to share a great post that will teach you about the different personality types you'll run across when working with local business owners. It's a must read, even if you just look at the cartoons of the different breeds. You'll find it at: 12 Breeds of Clients and How to Work with Them...

Thought I'd share a website that I use to keep up on the 'mobile marketing' trends. This is a great site that is dedicated to covering all things related to mobile marketing. You can check it out at: Mobile Marketing Watch | The Pulse Of The Mobile Marketing Community if you're interested...

@amceo..... I was just joking around....lol

@Salvatore.... Thanks for your insights and well thought out suggestions. You're probably right about going totally paperless. Trimming it way down seems to be a viable option for us, so I guess we, as a technological society, haven't gotten there quite yet. (Of course when I was way...

*hiccup* What? It's isn't 12:00 midnight yet? 1/1/11 is the start of something BIG! Happy New Year's everyone... I wish each and eeeeevery one of you's the best of success in 2011!!!!