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I have been agonizing over this, and don't have two blogs with which to do split testing, so I'm going to ask the more experienced folks here...which is the best way to maximize traffic, click-throughs on your monetized links, & overall happy readers: setting my RSS feed to full, so they get the whole post, or to summary, so they have to click through to my blog?
Common sense would suggest that a summary is better, because they are more likely to visit the site, and eyeball my ads & whatnot. But from personal experience, there are some blogs that I won't bother clicking through to just because it annoys me that they won't let me see the whole post in my reader. Does anyone have any split testing data on this? Does it seem to vary at all from niche to niche? Any other helpful hints?
Common sense would suggest that a summary is better, because they are more likely to visit the site, and eyeball my ads & whatnot. But from personal experience, there are some blogs that I won't bother clicking through to just because it annoys me that they won't let me see the whole post in my reader. Does anyone have any split testing data on this? Does it seem to vary at all from niche to niche? Any other helpful hints?