Ok so its been awhile since I have set down and wrote up a thread. So I thought I would take the time to give a little offline promotion technique I use.
I own 2 offline Companies
As we all know now with the economy the way it, its tough owning your own company and actually reaping a reward. Economical times like these are nothing more than a 20 year cycle. This is just a little worse than the last.
The problem in today's society is fear. The only way to beat fear in a financial struggle is by being innovated and getting people to do things for you for free. Owning a business and marketing a business are 2 separate things. Without the proper marketing your business will fail or simply never begin to build a customer basis. Since advertising is so expensive these days and the profit to loss ratio in advertising is such a thin line I came up with this plan.
I needed to gain more business. And this is how I did it ..................
I made a post on CL the subject line was:
Make Calls from your Location
Make calls from the comfort of your own location.
All leads will get $15.00 just get 3 leads an hour for $45 a hour
Easily make $1000 a week
Get off the couch and call now!
Please call *********
Work for a real local owned company.
- Location: ******* and Surrounding areas
- Compensation: $15.00 a lead.
- Telecommuting is ok.
- This is a part-time job.
- OK to highlight this job opening for persons with disabilities
- OK for recruiters to contact this job poster.
- Phone calls about this job are ok.
- Please do not contact job poster about other services, products or commercial interests.
With making telemarketing being so hard to pin point on CL it took me awhile to get the thread to stick. This ad worked and boy did it ever.
After posting the ad I received anywhere from 30-40 calls a day. I received so many calls daily I couldn't take every call.
From this point I pre-qualified them over the phone. Really I didn't care to be honest as long as there English was decent and there voice sounded nice. I explained to them that all they needed to do was read off a script that I had wrote or memorize it would be better. For each person I would give them a letter in the Phone Book. I explained that after they had gotten done with that entire letter they would have made a fortune and could just move on to a new letter. And for every estimate they got for us they would receive $15 dollars. I told them I had a few girls already doing this for me and they were getting around 7-10 estimates a day. I then explained its just a numbers game that for every No they get there will be a Yes right around the corner.
Then I would say so if this is something you feel you might be able to do from the comfort of your own phone say so now. Of course everyone said yes! So I would say great give me your email address and I will send you over the text to be read to your new leads and new found success with our company. Great to have you on board. Once you get the email and have read it over please call me back so we could go more into details and I will let you test it on me first to see how it sounds.
This is what I would send them:
Please see instructions for your new position:
This is all you have to say when you call:
Hi Mr/Mrs. _________ my name is __________ I am with ________ and I am calling you because we will have someone in your area tomorrow and would like to setup a time that would be good for you, so that we can stop by and give you a estimate on _________ What would be a good time for us to come by and take a look at your ___________.
Once the Customer say yes.
Please take down there Name. Phone number and address. Also since you will be setting the appointments make sure you give at least 1 hour between time frames so that we have enough time to get to each estimate.
Please do not schedule any appointments until 9am
Every appointment made please call me on my cell phone so I can make sure this time will be okay and so that I can also give the times for each day already set. If someone cant do the estimate the next day ask them what day and time will be good for them.
If they ask you questions about all the different types of things our company does please just say we ________________________________________________ .
If they ask for the office number please give them
Disclaimer: All leads will be verified. When I say verified I mean I will know if these are genuine leads or not. If you are caught trying to steal from our company and send us on bogus leads. You will no longer work for _______. and forfeit your position.
1 lead equals $15.00 dollars.
A lead is a set appointment with a serious consumer looking to hire us for ________
All payments are made every Friday evenning.
Its always best to call around 6-8pm. All of the hours daily are fine but these are the best 2 hours.
In my niche for my offline company I am a contractor. Meaning we do a service for someone. It could be residential or Commercial.
This worked like you have no idea. We were getting more and more leads than we could handle. The more the work force the better. They could do white pages or yellow pages.
Since this time I have twisted this about 3 more times into different niches for the use of online Marketing by telemarketing. Im sure if you sit around long enough you too can think up some serious advantages for this. The best thing about this would be for someone starting a new business. Just tell them you hold the first weeks pay and pay every 2 weeks. This way you could easily make enough money by then from all the leads they got you to pay them. It's fool proof and there is so much more you can do with it.
Good Luck .
I wrote this fast. So pardon any missing parts. Just ask questions if your interested.